Preview Mode Links will not work in preview mode

Freelance Road Trip Podcast is by a freelance designer for freelance creatives, and talks about everything they didn't teach you in design school but should have if you want to build an accelerate a creative business. The podcast is a companion to the Freelance Road Trip program for creativepreneurs, and drops every week on Thursday, sometimes on Friday, and occasionally on Saturday.

Aug 6, 2020

How will clients find you? If you want to work with a certain type of client, you’ll need to define who they are and why you matter to them. You need a marketing plan, and an effective marketing hub that communicates What, Who, and How. I present 3 key strategic questions dealing with promotion, positioning, portfolio, and prospecting that you need to answer to attract your ideal clients. Why is right now the time to design or revise your marketing plan.? Because new opportunities are waiting for you.