Mar 16, 2022
As a follow-on to a recent episode, I go in-depth into why and how it's important for both our clients and us to ensure our work isn't used before it's ready. Creative reviews — those work-in-progress presentations with the client — can be opportunities for the client to take hold of the work before contract terms...
Mar 7, 2022
Marketing is a necessary part of any business, but creative freelancers aren't always comfortable doing it. Kick the "I hate marketing" catchphrase to the curb with a practical approach that looks at marketing, branding, and messaging as a way of giving value to your prospective clients.